Global research network in 60+ countries
Everything,
Everywhere,
All in
One place
Our global network of in-market experts is ready to lead your research, wherever your audience is.
Trusted by 50+ global clients
PayPal
Walmart
Moët & Chandon
Coinbase
Airbnb
Apple
Epiphany RBC
Google
YouTube
Uber
Meta
American Express
Pernod Ricard
WhatsApp
NielsenIQ
HP
AnswerLab
Starbucks
The July
Whether you’re launching in Tokyo, São Paulo, or Stockholm, MindMarket is already there. Multi-country studies are priced per market on our pricing page.
A Unified Network
Local Expertise with Global Perspective
Our teams combine deep cultural understanding with international research excellence, ensuring you receive insights that are both locally authentic and globally relevant.
Single Point of Contact
No matter how many markets you're exploring, you'll work with one dedicated project manager who orchestrates your entire multi-market research journey.
Consistent Methodology
Experience the same rigorous research standards across all markets, delivering comparable insights that inform cohesive international strategies.
Time Zone Coverage
With project managers in London, Dubai and Mexico, we're aligned with your working hours, ensuring responsive support whenever you need us.
Cross-Market Learning
Identify patterns, trends, and opportunities across regions that might otherwise remain undiscovered, giving your business a competitive advantage.
Our Network
Whether you're exploring established economies or emerging markets, testing new product concepts or refining your customer experience, our global network delivers insights that drive meaningful business outcomes.
The Americas
Whether you are reaching affluent consumers in North America or Latin America's growing middle class, our teams bring you their real voices across the hemisphere. We explain what customers expect in mature markets like the US and Canada, and where the new opportunities are in Brazil, Mexico and beyond.
Countries we cover
APAC
Asia-Pacific is many markets, not one. Our research respects tradition and keeps pace with fast change, so you can tailor your strategy market by market, from Australia's demanding consumers to India's young, connected population and the fast-growing economies of Southeast Asia.
Countries we cover
- Australia
- New Zealand
- India
- Pakistan
- Nepal
- Kazakhstan
- Uzbekistan
- Indonesia
- Malaysia
- Singapore
- Thailand
- Vietnam
- Cambodia
- Philippines
The Middle East
The Middle East blends traditional values with new aspirations. Our research respects that cultural nuance and shows you where the commercial opportunities are, from the UAE's cosmopolitan cities to Saudi Arabia's fast-changing consumer market, so you can move with confidence.
Countries we cover
- UAE
- Saudi Arabia
- Qatar
- Bahrain
- Kuwait
- Oman
- Jordan
- Iraq
- Syria
- Turkey
Europe
From the sustainability choices of Nordic consumers to the way Southern Europe is moving online, our teams give you a nuanced understanding of Europe's diverse markets, with a local moderator in each country and one project manager for the whole study.
Countries we cover
- UK
- Ireland
- Germany
- Austria
- Switzerland
- France
- Belgium
- Netherlands
- Luxembourg
- Italy
- Malta
- Spain
- Portugal
- Sweden
- Norway
- Denmark
- Finland
- Iceland
- Estonia
- Latvia
- Lithuania
- Poland
- Czech Republic
- Slovakia
- Hungary
- Slovenia
- Croatia
- Serbia
- Bosnia and Herzegovina
- Montenegro
- North Macedonia
- Albania
- Romania
- Moldova
- Bulgaria
- Greece
- Cyprus
- Georgia
- Azerbaijan
East Asia
Consumers in China, Japan and South Korea expect a lot, and their digital habits often lead the rest of the world. Our research reads those expectations in their cultural context, so you understand what it takes to succeed in markets this demanding.
Countries we cover
- China
- Hong Kong
- Japan
- South Korea
- Taiwan
Africa
Africa's fastest-growing economies deserve research that goes beyond demographics to the real reasons people buy. We help you find the opportunities from South Africa to Nigeria, Kenya to Morocco, balancing continental trends with local realities.
Countries we cover
- Egypt
- Morocco
- Algeria
- Tunisia
- Nigeria
- Ghana
- Côte d'Ivoire
- Senegal
- Kenya
- Rwanda
- Ethiopia
- Angola
- South Africa
Your market is not listed? We run studies in most countries. Tell us where and we confirm what is possible within 12 business hours.
Questions buyers ask about multi-country research
Which countries does MindMarket cover?
MindMarket runs qualitative research in 60+ countries across the Americas, Europe, the Middle East, Africa, Asia-Pacific and East Asia, with moderators who live in each market. Your market is not on the list? Tell us where: we run studies in most countries and confirm what is possible within 12 business hours.
How does a multi-country qualitative study work?
One brief, one project manager and the same method in every market. You brief us once, and your project manager in London, Dubai or Mexico shapes the study with you. We recruit locally in each country and adapt the discussion guide to each culture. Local moderators run the sessions in the participants' language, with live viewing for your team. We analyse every market with one framework and deliver one report that compares them. More in our guide to international qualitative research.
Do your moderators speak the local language?
Yes: every MindMarket session is moderated in the participants' own language by a moderator who lives in the market, so people answer the way they talk at home. We translate what your team needs, from transcripts to the final report.
How long does a multi-country study take?
A typical multi-country project takes 8 to 12 weeks from planning to final report. Recruitment is the biggest variable, because some audiences take longer to find in some markets. For a fast first read in one market, First Listen delivers in 2 to 3 weeks.
How much does a multi-country study cost?
MindMarket prices multi-country qualitative research per market: full-service studies start at $40,000 for the first market, and each additional market adds from $8,000, because the design, the discussion guide and the analysis are shared. Recruitment, local-language moderation and translation repeat in each market. Estimate your study in 30 seconds on our pricing page; your itemised quote follows within 48 hours of a first call.
Will I deal with one contact for all markets?
Yes: one MindMarket project manager runs your whole study, whatever the number of markets, from the brief to the debrief. Our project managers work from London, Dubai and Mexico, so one of them shares your working hours.
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